From Brand Identity to Website: How Design Consistency Increases Conversions by 32%
A recent UX performance study uncovered a powerful insight: brands that maintain a consistent visual and digital identity experience an average 32% increase in conversions. For SMEs and growing businesses, this number represents more than a statistic—it reflects how today’s customers think, behave, and make decisions online. When a brand’s identity feels cohesive across every […]
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